Reporting & Automation7 min read

Scheduled Reporting: Setup Guide

Automate report delivery with scheduled reporting. Learn how to set up and manage automated report distribution.

By GA4 Reports Team

Automated Report Scheduling

Scheduled reports ensure stakeholders receive insights consistently without manual effort. Set it up once and let it run.

Planning Your Schedule

Determine report frequency based on data volatility and stakeholder needs. Common schedules: daily, weekly, monthly, quarterly.

Report Types to Schedule

Performance summaries, KPI dashboards, campaign reports, executive briefings, and client updates.

Scheduling Tools

Use Google Analytics scheduled emails, Data Studio scheduled delivery, or third-party reporting platforms.

Distribution Methods

Email delivery, shared drive uploads, dashboard links, or API integrations.

Recipient Management

Maintain distribution lists, respect preferences, and provide opt-out options.

Quality Assurance

Test scheduled reports before deployment, monitor delivery success, and verify data accuracy regularly.

Maintenance Tasks

  • Review and update report content
  • Manage recipient lists
  • Monitor delivery failures
  • Gather feedback and iterate
#scheduling#automation#delivery